Tag: art market tips

They say not every door is meant to be knocked on, and that’s especially true in the art world. The gallery system can look like a ladder, but it’s more like a network of rooms ,  each with its own energy, audience, and expectations. Knowing which one to step into at your current stage isn’t just strategy, it’s self-awareness. Many artists waste years chasing galleries that don’t align with where they are yet. They send portfolios to top-tier spaces that only work with established names, or they settle for venues that…

You know that feeling when you split a bill with friends and somehow end up paying way more than what you ordered? That’s how a lot of artists feel when they first see a gallery’s commission rate. Fifty percent ,  sometimes more ,  can sound like daylight robbery when you’re the one who spent months creating the work. But that number isn’t random, and understanding where it comes from changes everything about how you approach it. Gallery commissions are less about greed and more about systems. Rent, staff, marketing, shipping, openings…

Walk into any gallery quietly and just watch for a moment. Notice how the walls don’t feel neutral at all ,  they hum with a kind of personality. The way pieces are hung, the rhythm of the room, even the pauses between artworks say something about what that space values. Some walls whisper restraint, others pulse with risk, and a few shout with unapologetic boldness. If you pay attention, you realize galleries are speaking long before you ever meet the curator. Now imagine sending your portfolio into that space without first…