Have you ever noticed how you can look at a piece of art, like it, and then suddenly love it once you hear the story behind it? It’s a bit like seeing a necklace in a shop window that looks nice, then finding out it was handmade by someone’s grandmother , suddenly the emotions hit harder. That simple backstory shifts the way you see it, and it’s no longer just an object, it’s a memory, a piece of someone’s life, and it feels more valuable instantly. That’s exactly what happens with…
If you’ve ever wondered why some artists seem to be everywhere while others quietly fade into the background, the answer often lies in branding. Talent is crucial, yes, but visibility and identity make the difference between being remembered or overlooked. Personal branding is not about turning yourself into a logo or copying what everyone else is doing, it’s about clarifying your story so people instantly connect with you and your work. Think about how many artists you scroll past on Instagram in a single day. What makes you stop on one…
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