Tag: art marketing strategies

Have you ever caught yourself daydreaming about earning money without constantly painting, drawing, or hustling exhibitions? You know, that fantasy where someone buys your art while you sip coffee in your PJs? Well, that dream isn’t as far-fetched as it sounds. Thanks to the digital age, artists like you can actually turn their skills into passive income, and yes, that includes selling digital downloads and tutorials. Here’s the thing: passive doesn’t mean zero work. You still have to put in the time upfront to create something valuable, a digital print, a…

Every artist dreams of having a single, perfect portfolio that impresses everyone. But here’s the catch: what speaks to a gallery curator doesn’t always connect with a private collector, and what wins over a client commissioning work might bore someone browsing for investment. Each audience views your portfolio through a different lens, and pretending that one version works everywhere is like wearing hiking boots to a black-tie event. Practical, yes, but not the impression you want to leave. Consider this: a gallery seeks depth, consistency, and a clear trajectory in your…