Tag: art promotion

You know the saying, “Failing to plan is planning to fail”? That could not be truer for your studio updates. Without a clear plan, posts, emails, and social media updates become scattered, reactive, and easily forgotten. Your audience might miss your work, your sales announcements, or your creative milestones simply because they never know when to expect them. An editorial calendar is like a roadmap for your studio. It gives structure to your updates, ensuring that every message lands at the right time and with the right impact. It transforms random…

Ever heard the saying “Your art speaks for itself”? It sounds nice, but anyone who’s tried to get their work seen knows that words matter too. The way you describe your process, the stories you tell, even the short lines on your website, they all help people understand what they’re looking at. Writing quietly shapes how your art moves through the world, whether you notice it or not. Most artists treat writing like a chore at first, something you do because the application asks for it. But after a while, it…

You’ve got a portfolio that looks amazing, every piece tells a story, every image has personality, but here’s the thing: views alone won’t pay the bills. Scrolling through your work, seeing a few likes or hearts, maybe even getting the occasional compliment, feels good, but if those clicks aren’t turning into commissions, sales, or meaningful opportunities, all that time, energy, and heart you poured into creating those pieces is just… hanging out online. And let’s be honest, seeing a stunning piece of yours admired but not purchased can feel frustrating. Monetizing…

Someone asks, “Where can I see your work?” and your stomach does that little drop. You’ve got the art, sure. You’ve got the passion. But the link? That part’s fuzzy. Maybe it’s buried in your notes app, or worse, still “in progress.” Don’t worry, you’re not the only one quietly avoiding that question. Every artist hits this point, where the studio feels solid, but the online world feels like a maze. Here’s the truth no one really says out loud: a good portfolio isn’t about fancy. It’s about found. It’s about…

Have you noticed how your phone feels like a little art gallery now? Every few weeks there’s a new app, a fun filter, or some online space where people are showing and making art in ways that didn’t even exist a few years ago. The way artists share their work is changing fast, and it’s not just about posting on Instagram anymore, it’s opening up whole new ways of being seen. Take Wplace, for example. It’s this giant online canvas where people from all over the world add their own doodles,…

Why It’s Time to Show the Messy Middle We all love the final piece, the polished canvas, the perfectly lit photograph, the sculpture that stands proud and complete. But what about the versions before that? The smudged pages, the failed attempts, the half-formed ideas that eventually led you there? Most artists hide those moments. But here’s the thing: they’re gold.  Audiences are no longer content with just the result. They want to know the story behind it, the hands that shaped it, and the journey it took to arrive. Including works…

1. The Evolution of Your Practice Is Your Greatest Asset Your latest work isn’t just a collection of new ideas. It’s proof of your growth, your changing perspective, and your evolving skills. Every brushstroke, photograph, or sculpture carries the weight of everything you’ve learned since your last portfolio update. Think about it ,  the work you’re making now is likely more refined, more intentional, and more aligned with your current artistic voice. Curators, galleries, and collectors are always asking, “What are you doing now?” They don’t want to invest in yesterday’s…

Updating your art portfolio regularly sounds like something only superhumans do… or people who somehow enjoy spreadsheets. But for the rest of us (who maybe have 37 unfinished paintings, two open calls bookmarked, and no idea what year our artist bio was last updated), it can feel like a lot. So, what if we made it… not stressful? What if your portfolio timeline felt more like a cozy studio ritual than a looming admin task? This guide isn’t about turning you into a marketing robot. It’s about crafting a flexible rhythm…