You can’t fix what you don’t measure. It’s one of those unglamorous truths of being a working artist , the creative part might keep you inspired, but the numbers keep you afloat. Every sketch, sale, or submission eventually ties back to how you manage what comes in and what goes out. Yet most artists push this side of their practice to the very end of the to-do list, right next to updating their portfolio and replying to overdue emails. An annual audit isn’t just a finance exercise, it’s a form of…
If you have ever sat staring at a blank invoice, second-guessing every number you typed, you are not alone. Pricing your art feels scary because it forces you to put a number on something deeply personal. Unlike selling a shirt or a coffee mug, your art carries your time, your ideas, and a piece of your identity. That makes the process of deciding “what it’s worth” feel almost like deciding “what you’re worth.” It is a heavy emotional lift, which is why many artists either avoid it or undercut themselves. But…
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