Tag: attracting art buyers

You’ve got a portfolio that looks amazing, every piece tells a story, every image has personality, but here’s the thing: views alone won’t pay the bills. Scrolling through your work, seeing a few likes or hearts, maybe even getting the occasional compliment, feels good, but if those clicks aren’t turning into commissions, sales, or meaningful opportunities, all that time, energy, and heart you poured into creating those pieces is just… hanging out online. And let’s be honest, seeing a stunning piece of yours admired but not purchased can feel frustrating. Monetizing…

1. The Evolution of Your Practice Is Your Greatest Asset Your latest work isn’t just a collection of new ideas. It’s proof of your growth, your changing perspective, and your evolving skills. Every brushstroke, photograph, or sculpture carries the weight of everything you’ve learned since your last portfolio update. Think about it ,  the work you’re making now is likely more refined, more intentional, and more aligned with your current artistic voice. Curators, galleries, and collectors are always asking, “What are you doing now?” They don’t want to invest in yesterday’s…

Why Every Portfolio Isn’t for Everyone Let’s start with a truth many artists overlook: your portfolio isn’t a one-size-fits-all situation. It’s tempting to create a single file with your favorite works and use it for every opportunity, but here’s the problem: what appeals to a gallery may not speak to a school admissions panel, and what collectors love might not be the same as what a curator is looking for. Different audiences have different needs, priorities, and expectations. Understanding who will view your portfolio can drastically change how your work is…