Tag: how to present artwork

“Don’t judge a book by its cover” couldn’t be more true when it comes to open calls. On paper, they seem simple: submit your work, wait, maybe get picked. But if you’ve tried it, you already know it’s never that easy. Each call has little hidden rules, unspoken expectations, and tiny hints that can make the difference between getting noticed and getting lost in the pile. Here’s the thing, reading between the lines is what separates the submissions that feel random from the ones that actually hit the mark. You have…

Portfolios don’t speak the same language for everyone. What grabs a curator’s attention might barely register with a collector, and galleries are often looking for something entirely different. Treating every audience the same usually means your work doesn’t land as well as it could, and opportunities slip through the cracks. Different people notice different things. Collectors want to see growth, potential, and whether your work could become a meaningful addition to their collection. Curators are scanning for cohesion, concept, and whether your pieces fit into a larger conversation. Galleries are sizing…